Reel ka hook: pehle 3 second ki checklist.

1.Pehle second se kuch ho raha ho

Something happens from the very first second — no silence over a still picture at the start.

Shuru mein khaali silence aur ruki hui picture nahi chahiye. Jitne second kuch nahi hota, utne second viewer ke paas swipe karne ka mauka hai.

target

0 s of dead air at the start

fix

Shuru ke khaali second kaat do. Reel wahin se shuru karo jahan pehli baar kuch hota hai.

2.Pehle 3 second mein picture badle

The picture changes early: a cut, clear movement or a new look within the first 3 seconds.

Ek hi still frame pe shuru mat karo. Pehle 3 second mein ek cut, camera move, zoom ya koi chalti hui cheez honi chahiye.

target

a cut, movement or new look within 3 s

fix

Pehle second mein punch-in ya cut daalo, ya Reel wahan se shuru karo jahan pehla clear change aata hai.

3.Pehla word 1 second ke andar

In a talking Reel or a voice-over, the first word lands inside a second.

Camera pe bol rahe ho ya voice-over hai, to pehla word 1 second se pehle aana chahiye. Pehle word se pehle ki chuppi slow start lagti hai, aur 2.5 second tak chup rehna bilkul slow.

Example: ek Hinglish voice-over Reel jiska pehla word 1.4 s pe aata hai. Ye check poora pass nahi hota, aur edit plan kehta hai: lead-in trim karo taaki pehla word 1 s se pehle aaye.

Music-led Reel hai, bina bole? Tab check ye hai ki music ya pehli sound pehle second se shuru ho.

Hindi, Hinglish or English: the timing checks listen to the voice, not the words.

target

first word under 1 s

fix

Lead-in trim karo taaki pehla word 1 s se pehle aaye.

4.Chehra pehle second mein (agar Reel mein chehra hai)

If the Reel has a face, show it in the first second.

Face-led Reel hai to chehra pehle second mein dikhna chahiye. Product shot ya b-roll wali Reel jisme chehra hai hi nahi, uspe ye check lagta hi nahi, aur score kam nahi hota.

target

first face in the first second (skipped when there are no faces, or face analysis is off)

fix

Reel chehre se shuru karo, ya pehle frame mein chehra le aao.

5.Opening baaki Reel jitni hi lively ho

The opening is as lively as the rest of the Reel.

Agar Reel ka sabse strong moment 0:14 pe hai aur shuru ekdum calm hai, to opening waste ho rahi hai. Us peak ka chhota sa tease pehle seconds mein dikha do.

target

an opening as lively as the Reel's typical moment, or more

fix

Energy aage lao: sabse strong moment ka tease pehle 3 second mein.

6.Opening ki awaaz kaafi loud ho

The opening is loud enough — no slow fade-in.

Slow fade-in mat karo. Pehle 3 second ki awaaz baaki Reel jitni loud honi chahiye. NeuroVidz loudness waise naapta hai jaise Reel platform pe loudness barabar hone ke baad bajegi.

target

-26 LUFS or louder in the first 3 s

fix

Fade-in hatao, opening ka volume baaki Reel ke barabar karo.