How UGC creators can check a video before sending it to a brand.
The short answer
Read the cut before you send it. NeuroVidz tells you when the talking starts, where the silences over a second are, where the picture sits still and whether the sound is loud enough and steady, each with its timestamp and the frame. Fix those, upload the new version, and the re-check shows which fixes landed. The brand then sees a tighter cut, and any notes they send are less likely to be about something you could have caught.
What to look for, by format
- 1.
Testimonial
The first word is the usual problem: a breath, a smile and a glance at the camera can push it past two seconds. Trim the lead-in so it lands under a second. Then check the delivery, because a flat voice shows up as low pitch movement.
- 2.
Unboxing
Hands-only is fine, and the face check is simply left out. Look for still stretches while you fight with the packaging, and for gaps where nothing is said and nothing moves.
- 3.
Demo or how-to
Long steps create still stretches. Cut to the result, add a close-up, or speed through the wait. Check that the sound carries through, so the viewer is not left in silence while a step happens.
- 4.
Hook variants
If the brand asked for several openings, read each one. It catches a slow or quiet start in a variant you might otherwise assume is fine.
Check these yourself, because no tool will
- Every required line, claim and product name in the brief, said correctly.
- The product visible when the brief asks for it, with the label facing the right way.
- The brief's format, length and any words the brand asked you to avoid.
- Music you are allowed to use commercially. Many brands want a version with no music.
A two-minute routine
Finish your edit, upload it and go through the first three fixes in the plan, since those are ordered by importance. A one-minute video is one read, and it comes back in about a minute. If you changed something, re-check it. Prefer to try it by hand first? The pre-post check covers the same targets, and works the same on a UGC video as it does on a Reel.
The read says nothing about whether the brand will like it or whether the video will sell. It covers how the video is built. You can upload a brand's product video only if you have the right to, which your agreement with them should make clear.
Questions
What should I check in a UGC video before sending it to a brand?
Read the brief first, then check the craft: the first word lands inside a second, nothing is silent and still for more than a second, the picture changes at least every three seconds, the sound is steady and loud enough, and the video ends on the point rather than trailing off. Watch for the brand's required lines too, because no tool checks those for you.
Will this stop brands asking for revisions?
Not all of them. Brands change their minds, and a brief can be misunderstood. It helps with the revisions that come from avoidable craft problems such as a slow start, a long gap or a low voice, so that you catch those first.
My unboxing shows only my hands. Will it be marked down for having no face?
No. A check that cannot apply to a clip, such as the face check on a video with no faces, is left out of the score instead of counting as zero. Face analysis is also optional, and you can switch it off.
Can I show the brand my before-and-after?
You can. The re-check can be shared as text or as an image, and the filename is left out. Most brands just want the finished video, so keep it for a brand that asks what you changed or for your own pitch material.
Every check and its target is on the methods page, and the sample page shows a real result without an account.
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